Behavioral Economic Approaches to Increase Colorectal Cancer Screening

Not Applicable

Completed

• Conditions: Cancer of the Colon
• Interventions: Behavioral: Email outreach; Behavioral: Active choice; Behavioral: Financial incentive

• Registration Number: NCT02660671
• Lead Sponsor: University of Pennsylvania

Brief Summary

This is an RCT aimed at testing different population-based approaches to increasing colorectal cancer screening through email outreach, including usual email communication, active choice, and active choice + financial incentive.

Detailed Description

This is an RCT aimed at testing different population-based approaches to increasing colorectal cancer screening. The investigators will randomize a cohort of employees between the ages of 50-64 to 3 arms of email communications: a.) Usual email communication; b.) Active choice- usual care + the ability to pre-commit directly through a web form; c.) Financial incentive- usual care + active choice + financial incentive for completion.

Study Timeline

• Study Start: 2016-01
• Study First Submitted: 2016-01-19
• Study First Submitted QC: 2016-01-19
• Study First Posted: 2016-01-21
• Primary Completion: 2016-08
• Study Completion: 2016-09
• Status Verified: 2017-05
• Last Update Submitted: 2017-05-03
• Last Update Posted: 2017-05-05

Recruitment & Eligibility

• Status: COMPLETED
• Sex: All
• Target Recruitment: 2250

Inclusion Criteria

• Male and female employees of the University of Pennsylvania Health System who live within 30 miles of a health system endoscopy center.

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Exclusion Criteria

Not provided

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Study & Design

• Study Type: INTERVENTIONAL
• Study Design: PARALLEL

Arm && Interventions

Group	Intervention	Description
Active choice	Active choice	Email outreach + active choice
Financial incentive + Active choice	Financial incentive	Email outreach + active choice + financial incentive
Financial incentive + Active choice	Email outreach	Email outreach + active choice + financial incentive
Usual care	Email outreach	Email outreach
Active choice	Email outreach	Email outreach + active choice
Financial incentive + Active choice	Active choice	Email outreach + active choice + financial incentive

Primary Outcome Measures

Name	Time	Method
Colonoscopy participation	3 months	The percentage of participants who follow through with screening colonoscopy.

Secondary Outcome Measures

Name	Time	Method
Email engagement	3 months	The percentage of participants who respond to the email (arm 2 and 3).
Scheduling of colonoscopy	3 months	The percentage of participants who schedule a procedure.