Behavioral Economic Incentives and Cancer Health Risk Assessment
- Conditions
- Cancer of the Colon
- Interventions
- Behavioral: IncentiveBehavioral: No incentive
- Registration Number
- NCT03068052
- Lead Sponsor
- University of Pennsylvania
- Brief Summary
This is an RCT among UPHS employees between ages 50-64 comparing no incentive and a loss-framed incentive for completing cancer health risk assessment. Those eligible will receive the phone number for direct colonoscopy scheduling, with the incentive arm receiving an additional unconditional incentive. The primary outcome is completion of screening colonoscopy. Secondary outcomes include scheduling of colonoscopy and completion of risk assessment.
- Detailed Description
Colorectal cancer (CRC) is the second leading cause of cancer death in the United States. Despite effective screening and treatment strategies, screening rates remain at 59-65%. UPHS employees have similarly limited rates of CRC screening despite having awareness, access, and insurance coverage. There is a need to identify those who are not up-to-date on screening and eligible for outreach in this population. Financial incentives informed by behavioral economic principles could be used to encourage self-report about screening status and completion of CRC screening. This research utilizes a digital health platform, Way to Health, to evaluate the feasibility of a cancer health risk assessment. This is a single-center RCT among UPHS employees between ages 50-64 that will randomize eligible participants into one of two study arms: (1) no incentive to complete cancer health risk assessment (no incentive) or (2) loss-framed incentive to complete cancer health risk assessment (incentive). Those that are eligible for screening will receive a direct access phone number to schedule colonoscopy, with an additional unconditional incentive for those in incentive arm. The primary outcome is completion of screening colonoscopy, with secondary outcomes of colonoscopy scheduling and completion of risk assessment.
Recruitment & Eligibility
- Status
- COMPLETED
- Sex
- All
- Target Recruitment
- 2000
Not provided
Not provided
Study & Design
- Study Type
- INTERVENTIONAL
- Study Design
- PARALLEL
- Arm && Interventions
Group Intervention Description Incentive Incentive Loss-framed incentive to participate in risk assessment and additional unconditional pro-social incentive to complete colorectal cancer screening. No incentive No incentive Colon cancer risk assessment and direct access colonoscopy scheduling for those that are eligible.
- Primary Outcome Measures
Name Time Method Colonoscopy participation 3 months The percent of participants who complete screening colonoscopy
- Secondary Outcome Measures
Name Time Method Risk assessment completion 3 months The percent of participants who complete risk assessment
Colonoscopy scheduling 3 months The percent of participants who schedule screening colonoscopy
Trial Locations
- Locations (1)
University of Pennsylvania Health System
🇺🇸Philadelphia, Pennsylvania, United States