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Improving Adherence to Web-Based Cessation Programs: A Social Network Approach

Not Applicable
Completed
Conditions
Smoking Cessation
Registration Number
NCT01544153
Lead Sponsor
Truth Initiative
Brief Summary

This study will compare the efficacy of an interactive, evidence-based smoking cessation website (WEB) alone and in conjunction with 1) a theory-driven, empirically-informed social network (SN) protocol designed to integrate participants into the online community, and 2) access to a 4-week supply of free NRT.

Detailed Description

This study will compare the efficacy of an interactive, evidence-based smoking cessation website (WEB) alone and in conjunction with 1) a theory-driven, empirically-informed social network (SN) protocol designed to integrate participants into the online community, and 2) access to a 4-week supply of free NRT. Using a 2 (SN integration, no SN) x 2 (access to free NRT, no access) randomized, controlled factorial design with repeated measures at baseline, 3, and 9 months, this study will recruit N=5,000 new members of a Web-based smoking cessation program and randomize them to: 1) WEB, 2) WEB+SN, 3) WEB+NRT, or 4) WEB+SN+NRT.

Aim 1: To evaluate the comparative efficacy of WEB+SN, WEB+NRT, and WEB+SN+NRT versus WEB alone with regard to self-reported 30-day point prevalence abstinence at the primary endpoint of 9 months and at secondary endpoint of 3 months. Hypothesis 1a: All three intervention conditions will outperform WEB. Hypothesis 1b: WEB+SN+NRT will outperform WEB+SN and WEB+NRT.

Aim 2: To examine whether the impact of treatment condition on cessation is mediated by greater adherence to problem solving/skills training tools, social support, and pharmacotherapy. Hypothesis 2: WEB+SN+NRT will have the greatest impact on treatment adherence, which will yield higher quit rates than the other treatments.

Exploratory Aim: To advance theory and identify the processes through which social network integration and provision of free NRT influence treatment adherence. Specifically, exploratory analyses will examine whether social support and social norms are active elements in the pathway to adherence, along with other known mediators of abstinence such as self-efficacy.

Recruitment & Eligibility

Status
COMPLETED
Sex
All
Target Recruitment
5292
Inclusion Criteria
  • Age 18 years and older
  • Current smoker
  • Registered user on BecomeAnEX.org
Exclusion Criteria
  • Pregnant or breastfeeding
  • Cardiovascular conditions
  • Current use of any stop smoking medication

Study & Design

Study Type
INTERVENTIONAL
Study Design
FACTORIAL
Primary Outcome Measures
NameTimeMethod
Self-reported 30-day Point Prevalence Abstinence9 months post-randomization

In the past 30 days, have you smoked any cigarettes at all, even a puff? Number of participants responding "No", 30day point prevalence abstinence.

Secondary Outcome Measures
NameTimeMethod
Self-reported 30-day Point Prevalence Abstinence3 months post-randomization

In the past 30 days, have you smoked any cigarettes at all, even a puff? Number of participants responding "No", 30day point prevalence abstinence

Trial Locations

Locations (1)

Truth Initiative

🇺🇸

Washington, D.C., District of Columbia, United States

Truth Initiative
🇺🇸Washington, D.C., District of Columbia, United States

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