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Changing Portion Size Descriptions in a Cafeteria

Not Applicable
Completed
Conditions
Weight Gain
Food Selection
Food Preferences
Obesity
Interventions
Behavioral: Intervention "Standard"
Registration Number
NCT06263621
Lead Sponsor
University of Pennsylvania
Brief Summary

The goal of this this intervention is to test the degree to which a portion size labeling intervention influences consumer selection of smaller portions at two large cafés. The main question it aims to answer is: Do consumers order fewer calories when the portion size label for the smaller entree is called "standard" instead of "small"?

Participants will order lunch as usual in the two cafes (one intervention, one control) for 5.5 months, and all order items will be recorded in the check-out system. One cafe will receive the labeling intervention, while the other will not. Researchers will compare the average calories per order between the two cafes to see if there are differences.

Detailed Description

The investigators will work with two cafés that will start offering two size options for their entrées. The cafés will go through three phases: a baseline phase where there are two portion sizes and no intervention (6 weeks), an intervention phase where the portion size labeling strategy will be implemented (7 weeks), and then a final phase where the portion size intervention is removed (7 weeks). During the baseline period, the smaller-sized entrée will not receive a label, and the larger-sized entrée will be called "Large." During the intervention period for the control café, labeling will stay the same, but in the intervention café, the smaller size will be labeled "Standard" and the larger size will be called "Large." In the post-intervention period, the smaller-sized entrée in the intervention café will have no label so that it resembles the control café.

Recruitment & Eligibility

Status
COMPLETED
Sex
All
Target Recruitment
101481
Inclusion Criteria
  • All customers who make a lunch purchase at the cafes
Exclusion Criteria
  • Purchases made outside of lunch service.

Study & Design

Study Type
INTERVENTIONAL
Study Design
PARALLEL
Arm && Interventions
GroupInterventionDescription
Intervention "Standard"Intervention "Standard"The smaller entree is labeled "Standard" and the larger entree is labeled "Large."
Primary Outcome Measures
NameTimeMethod
Average kcal per entree soldDaily sales data for 5.5 months

The primary outcome will be the average kcal per entrée purchased.

Secondary Outcome Measures
NameTimeMethod
Number of entrée units purchasedDaily sales data for 5.5 months

Analyzing the number of entrée units purchased will enable the investigators to assess the impact of the intervention on entree sales.

Total kcal per transactionDaily sales data for 5.5 months

This will allow the investigators to examine whether participants who ordered a reduced-sized entrée were ordering more calories in other parts of the meal (i.e., a dessert).

Weekly gross salesDaily sales data for 5.5 months

This will allow the investigators to assess whether the addition of a reduced-sized entrée at a lower cost negatively affected lunch service revenue.

Trial Locations

Locations (2)

Courtyard Cafe

🇺🇸

Boston, Massachusetts, United States

Elements Cafe

🇺🇸

Boston, Massachusetts, United States

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