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Use of Airtime Structure to Improve Interactive Voice Response Surveys in Bangladesh and Uganda

Not Applicable
Completed
Conditions
Surveys and Questionnaires
Noncommunicable Diseases
Registration Number
NCT03773146
Lead Sponsor
Johns Hopkins Bloomberg School of Public Health
Brief Summary

This study evaluates the effect of three different airtime incentive structures on interactive voice response (IVR) survey cooperation, response, refusal and contact rates, as compared to a control group, in Bangladesh and Uganda.

Detailed Description

Using random digit dialing (RDD) sampling technologies, participants were randomized to one of three airtime incentive structures contingent on them completing the noncommunicable disease risk factor survey. This mobile phone survey was sent as an interactive voice response (IVR). In IVR surveys, participants use their touch tone key pad to answer pre-recorded questions. (i.e. if you are male, press 1; if you are female, press 2). This study is being conducted in both Bangladesh and Uganda.

Recruitment & Eligibility

Status
COMPLETED
Sex
All
Target Recruitment
4550
Inclusion Criteria
  • Access to a mobile phone
  • Greater or equal to 18 years of age
  • In Bangladesh, conversant in either English or Bangla language. In Uganda, conversant in either Luo, Runyakitara, Luganda or English languages.
Exclusion Criteria
  • Less than 18 years of age

Study & Design

Study Type
INTERVENTIONAL
Study Design
PARALLEL
Primary Outcome Measures
NameTimeMethod
Response Rate #4Through study completion, an average of one month

As defined by American Association for Public Opinion Research, response rate is defined as (I+P)/ (I+P+R+eU) where I is complete interview, P is partial interview, R is refusals and breakoffs, and eU is the estimated eligible proportion of unknowns

Cooperation Rate #1Through study completion, an average of one month

As defined by American Association for Public Opinion Research, cooperation rate is defined as I/(I+P+R) where I is complete interviews, P is partial interviews, R is refusals and breakoffs

Secondary Outcome Measures
NameTimeMethod
Contact Rate #2Through study completion, an average of one month

As defined by American Association for Public Opinion Research, contact rate is defined as (I+P+R)/ (I+P+R+eU) where I is complete interview, P is partial interview, R is refusals and breakoffs, and eU is the estimated eligible proportion of unknowns

Refusal Rate #2Through study completion, an average of one month

As defined by American Association for Public Opinion Research, refusal rate is defined as R/(I+P+R+eU) where R is refusals and breakoffs, I is complete interview, P is partial interview, and eU is the estimated eligible proportion of unknowns

Trial Locations

Locations (2)

Institute of Epidemiology Disease Control and Research

🇧🇩

Dhaka, Bangladesh

Makerere University School of Public Health

🇺🇬

Kampala, Uganda

Institute of Epidemiology Disease Control and Research
🇧🇩Dhaka, Bangladesh

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