The global hyperpigmentation treatment market is projected to reach $10.5 billion by 2032 (7.5% CAGR). Factors driving growth include increased skin care awareness and technological advancements. Unilever's Shea Moisture Vitamin C & Niacinamide Even Tone Antiperspirant Deodorant Stick, designed for melanin-rich skin, offers 48-hr protection and skin benefits. User feedback highlights its effectiveness in lightening skin and reducing hyperpigmentation.