MedPath

The Effect of Fact Versus Myth Messages on Receipt of Influenza Vaccination

Not Applicable
Completed
Conditions
Influenza Vaccination
Interventions
Behavioral: Fact and Myth Educational Message
Behavioral: Fact, Myth, Why Educational Message
Behavioral: Fact Only Education Message
Behavioral: Control Educational Message
Registration Number
NCT01009645
Lead Sponsor
Northwestern University
Brief Summary

The purpose of this study is to evaluate whether message design of educational materials increases vaccination rates among participants.

Detailed Description

Not available

Recruitment & Eligibility

Status
COMPLETED
Sex
All
Target Recruitment
125
Inclusion Criteria
  • Participant must have a scheduled appointment at least 6 weeks in advance in either the GIM or Geriatrics clinics at NMFF.
  • Participant must be a patient of Northwestern Medical Faculty Foundation.
  • Participant does not intend to receive the influenza vaccine.
Read More
Exclusion Criteria
  • Participant has a diagnosis of Alzheimer's Disease or Dementia
  • Participant has received an influenza vaccination during either the last influenza season or the current.
  • The scheduled visit is the participant's first time being seen by this doctor (appointment is to establish care in the clinic).
Read More

Study & Design

Study Type
INTERVENTIONAL
Study Design
PARALLEL
Arm && Interventions
GroupInterventionDescription
Fact and MythFact and Myth Educational MessageThe educational material seen by this arm will contain facts and myths only.
Fact, Myth, WhyFact, Myth, Why Educational MessageThe educational material seen by this arm will contain myths, facts, and refutations of the myths.
Fact OnlyFact Only Education MessageThe educational message used will contain facts only.
ControlControl Educational MessageThis arm will receive fact/myth educational materials originally developed and used by the CDC.
Primary Outcome Measures
NameTimeMethod
Influenza Vaccination1 week following randomization

The primary outcome is receipt of influenza vaccination at appointment directly following the post-test. A pre-test was completed by participants during a telephone interview that occurred approximately two weeks prior to a scheduled clinic appointment. The post-test was completed via an in-person interview by participants immediately prior to their scheduled appointment. That is, the participants met with the Research Assistant, completed the post-test, and then proceeded to see their physician for a previously scheduled office visit.

Secondary Outcome Measures
NameTimeMethod
Recall Accuracy1 week following receipt of message

Participants were given 8 statements about the flu/flu shot and asked to recall if they had seen the statement on the message they received via FedEx. Participants responded that statement had been "presented as a fact," "presented as a myth," "presented, but I don't recall if it was a fact or a myth," or "not presented." Participants scored 1 for each correct answer; 0 for each incorrect answer or for response "I don't recall." Recall accuracy was calculated among each message format, range for recall accuracy was 0 - 8 with 0 indicating no correct answers and 8 representing 100% accuracy. Thus units of measurement are "units on a scale" to represent participant scores out of 8 on the recall items.

Trial Locations

Locations (1)

Northwestern Medical Faculty Foundation General Internal Medicine and Geriatric Clinics

🇺🇸

Chicago, Illinois, United States

© Copyright 2025. All Rights Reserved by MedPath