Centering Equity in FDA Regulation: Front-of-package Food Label Effects in Latine and Limited English Proficiency Populations
Trial Snapshot
- Phase
- Not Applicable
- Status
- Completed
- Enrollment
- 3,306
- Locations
- 2
- Primary Endpoint
- Correct identification of healthiest product
Study Overview
Brief Summary
The goal of this experiment is to examine the effects of 4 types of front-of-package food labels among a sample of Latino adults. The main questions this experiment aims to answer are:
What front-of-package label design is most effective in helping Latino and low English proficiency consumers identify healthier and less healthy food products?
What front-of-package label design is most effective in helping Latino and low English proficiency consumers choose healthier food products?
Additionally, this experiment also aims to answer the following question:
Do the benefits of front-of-package label designs differ by English proficiency and parental status?
Participants will be randomly assigned to 1 of 4 types of front-of-package label designs and view their assigned label design on 3 sets of products. Each set will display 3 similar products, each high in either 1, 2, or 3 nutrients of concern. For each set, participants will select the product that they believe to be the healthiest, least healthy, and the product that they would most want to consume. Researchers will compare results across label designs.
Detailed Description
This study aims to determine which front-of-package label design is most effective at helping Latino consumers identify and choose healthier products, as well as explore whether the benefits of different front-of-package label designs differ by English proficiency. A Latino-focused panel company will recruit 4,000 US Latino adults of parental age (18-55 years), approximately 50% of whom will have limited English proficiency.
In a between-subjects experiment, researchers will randomize participants to 1 of 4 types of front-of-package label designs: a numerical label, an interpretive text-only label, an interpretive label with a magnifying glass icon, or separated interpretive labels with a magnifying glass icon. Participants will view their assigned label design on 3 similar products (each product high in either 1, 2, or 3 nutrients of concern) and complete selection tasks. These tasks will be repeated 3 times, each time with a different type of product (i.e., frozen meals, frozen pizzas, and frozen desserts), with the products displayed in random order.
Study Design
- Study Type
- Interventional
- Allocation
- Randomized
- Intervention Model
- Parallel
- Primary Purpose
- Prevention
- Masking
- None
Eligibility Criteria
- Ages
- 18 Years to 55 Years (Adult)
- Sex
- All
- Accepts Healthy Volunteers
- Yes
Inclusion Criteria
- •Identifying as Latino or Hispanic
- •Ages 18-55 years old
- •Residing in US
Exclusion Criteria
- •Not identifying as Latino or Hispanic
- •Less than 18 or greater than 55 years old
- •Not residing in the United States
Outcomes
Primary Outcomes
Correct identification of healthiest product
Time Frame: During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.
Correct identification of healthiest product will be measured by survey. Responses will be coded in a dichotomous 0-1 range, where 1 indicates that the participant correctly identified the healthiest product and 0 indicates that the participant incorrectly identified one of the other two less healthy products as the healthiest product.
Correct identification of least healthy product
Time Frame: During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.
Correct identification of least healthy product will be measured by survey. Responses will be coded in a dichotomous 0-1 range, where 1 indicates that the participant correctly identified the least healthy product and 0 indicates that the participant incorrectly identified one of the other two healthier products as the least healthy product.
Secondary Outcomes
- Selection of healthiest product for purchase(During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.)
- Correct identification of products high in nutrients(During exposure to intervention (i.e., study stimuli), assessed during one-time online 10-minute survey.)