CTRI/2025/07/091558尚未招募不适用
Influence of food label on consumer purchasing behavior
Aditi Ajay Pawar1 个研究点 分布在 1 个国家目标入组 600 人开始时间: 2025年8月3日最近更新:
试验速览
- 阶段
- 不适用
- 状态
- 尚未招募
- 发起方
- 入组人数
- 600
- 试验地点
- 1
- 主要终点
- Evidence on whether labeled food items promote healthier eating habits compared to unlabeled ones
研究概览
简要总结
This study explores how various types of food labels affect consumer purchasing behaviour. It aims to identify which labelling strategies are most effective in guiding choices evaluate consumer awareness and assess their influence on health outcomes. The study helps create labelling strategies that are impactful and educational by merging consumer thought processes and nutritional science.
研究设计
- 研究类型
- Observational
入排标准
- 年龄范围
- 18.00 Year(s) 至 45.00 Year(s)（—）
- 性别
- All
入选标准
- •Literate and Regular visitor at Grocery Store.
排除标准
- •Deaf Blind and Individual having Language Barrier.
结局指标
主要结局
Evidence on whether labeled food items promote healthier eating habits compared to unlabeled ones
时间窗: 4 week
Insights into whether consumers prioritize health related labels price or branding during purchase decisions
时间窗: 4 week
次要结局
- Evidence on whether labeled food items promote healthier eating habits compared to unlabeled ones(Insights into whether consumers prioritize health related labels price or branding during purchase decisions)
研究者
Aditi Ajay Pawar
Dr BMN college of Homescience
研究点 (1)
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