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Effects of Targeted Follow-up of New Fitness Center Members

Not Applicable
Completed
Conditions
New Members of Fitness Centers
Interventions
Behavioral: Targeted follow-up
Registration Number
NCT03989804
Lead Sponsor
Norwegian University of Science and Technology
Brief Summary

Objective: To investigate the long-term effects of targeted follow-up of new fitness center members compared to usual practice, on frequency of visits and membership terminations after four years.

Design and setting: A participant and provider blinded parallel group randomized controlled trial conducted at eight Fitness Centers in Trondheim, Central Norway.

Participants: The inclusion criteria were new members \>16 years who between September 1st to 9th 2014 signed up for an ordinary contract with a minimum duration of 12 months.

Intervention: The intervention consisted of two phone calls and one e-mail delivered over 6-8 weeks after enrollment, aiming to motivate members to get started using the fitness center and its services. Usual practice at the fitness center is self-directed use.

Detailed Description

Not available

Recruitment & Eligibility

Status
COMPLETED
Sex
All
Target Recruitment
356
Inclusion Criteria
  • The study included new members (16 years in 2014 or older) on ordinary contracts with a minimum duration of 12 months and monthly automatic membership renewal that enrolled independent of the study at one of eight 3T-Fitness Centers in Trondheim between September 1st and September 9th, 2014.
Exclusion Criteria
  • Exclusion criteria were members with free contracts, employee contracts, cash membership, shorter membership contracts (duration <12 months) and loyalty contracts (indicates that the member is improving his old contract and is not a new member).

Study & Design

Study Type
INTERVENTIONAL
Study Design
PARALLEL
Arm && Interventions
GroupInterventionDescription
Targeted follow-upTargeted follow-up-
Primary Outcome Measures
NameTimeMethod
Number of days with visits at the fitness center chain4 years
Rate of membership terminations4 years
Secondary Outcome Measures
NameTimeMethod
Number bookings to training advisors4 years
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