Reactions to Warnings on Hookah Ads

Not Applicable

Completed

• Conditions: Hookah Smoking; Reactions to Warnings
• Interventions: Behavioral: Control; Behavioral: Text Only; Behavioral: Text + Graphic

• Registration Number: NCT03723616
• Lead Sponsor: Duke University

Brief Summary

The purpose of this study is to help us better understand what kinds of waterpipe tobacco advertisements appeal to young adults as well as to help evaluate and create health warnings that can be placed on waterpipe tobacco advertisements to inform young adults of the risks associated with smoking hookah tobacco.

Detailed Description

Not available

Study Timeline

• Study Start: 2018-10-05
• Study First Submitted: 2018-10-26
• Study First Submitted QC: 2018-10-26
• Study First Posted: 2018-10-29
• Status Verified: 2020-09
• Primary Completion: 2021-03-26
• Study Completion: 2021-03-26
• Last Update Submitted: 2021-05-07
• Last Update Posted: 2021-05-11

Recruitment & Eligibility

• Status: COMPLETED
• Sex: All
• Target Recruitment: 4721

Inclusion Criteria

• Young adults who are susceptible to or who are current tobacco smokers (which is defined as at least once in the past month, and using hookah tobacco on at least a monthly basis).
• Must have Internet access for Phase 1 and Phase 2 and have a Turkprime account.
• English speaker

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Exclusion Criteria

• Anyone who is not susceptible to waterpipe tobacco smoking or is not a current waterpipe tobacco smoker
• Anyone who does not have Internet access or a Turkprime account

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Study & Design

• Study Type: INTERVENTIONAL
• Study Design: PARALLEL

Arm && Interventions

Group	Intervention	Description
Hookah Tobacco Smokers	Text Only	Young adults, ages 18-34, who smoke hookah tobacco
Open to Smoking Hookah Tobacco	Text Only	Young adults, ages 18-34, who do not smoke hookah tobacco but are open to trying
Hookah Tobacco Smokers	Control	Young adults, ages 18-34, who smoke hookah tobacco
Open to Smoking Hookah Tobacco	Text + Graphic	Young adults, ages 18-34, who do not smoke hookah tobacco but are open to trying
Hookah Tobacco Smokers	Text + Graphic	Young adults, ages 18-34, who smoke hookah tobacco
Open to Smoking Hookah Tobacco	Control	Young adults, ages 18-34, who do not smoke hookah tobacco but are open to trying

Primary Outcome Measures

Name	Time	Method
Attitudes toward Waterpipe Tobacco Smoking as Measured by Questionnaire	up to 45 minutes
Intention to Try (for Susceptible Nonsmokers of Waterpipe Tobacco Smokers) or Quit (for Smokers of Waterpipe Tobacco) as Measured by Questionnaire	up to 45 minutes
Worry about Harms as Measured by Questionnaire	up to 45 minutes
Perceived Risk as Measured by Questionnaire	up to 45 minutes

Secondary Outcome Measures

Name	Time	Method
Avoidance / Acceptance of Health Warnings as Measured by Eye Tracking	up to one hour
Effectiveness of Health Warnings on a 1 to 7 scale	up to 45 minutes	1 = Not at all effective to 7 = A great deal effective

Trial Locations

Locations (1)

Duke University; 🇺🇸 Durham, North Carolina, United States