ASIC: Neural Activation of Social Influences and Colour
- Conditions
- not applicable10024450
- Registration Number
- NL-OMON42988
- Lead Sponsor
- Wageningen Universiteit
- Brief Summary
Not available
- Detailed Description
Not available
Recruitment & Eligibility
- Status
- Completed
- Sex
- Not specified
- Target Recruitment
- 30
* Age: 18 - 35 years
* Female
* Dutch
* BMI: 18.5-25 kg/m2
* Healthy (as judged by the participant)
* Right handed
* (Occasional) users of the used product category (dairy drinks)
* Minimum of 5 consumption occurrences a year (e.g. Vifit, Optimel, Breaker).
* Successful completion of the training session (see C1: 8.4.2 Training session)
* Colour-blind
* Having difficulties with tasting, smelling, swallowing or eating
* Weight loss or weight gain of 5 kg or more during two months (preceding the screening session)
* Stomach or bowel diseases
* Diabetes, thyroid disease, kidney disease and other chronical disorders
* Having epilepsy or other neurological disorders
* Having claustrophobia, schizophrenia or another mental illness
* Usage of daily medication other than oral contraceptives, paracetamol or H1-antihistaminergic drugs
* Pregnancy during the last 6 months, having the intention to become pregnant (before the end of the experiment) or lactating
* Smoking on average more than one cigarette/cigar a day
* Being allergic/intolerant for products under study
* Having a history of or current alcohol consumption of on average more than 21 units per week
* Working or doing an internship/thesis at the Department of Human Nutrition (WUR)
* Working or doing an internship/thesis at the Department of Marketing and Consumer Behaviour (WUR)
* Current participation in other (medical) research (except the EetMeetWeet study)
* Having a contra-indication to MRI scanning (including, but not limited to):
* Pacemakers and defibrillators
* Intraorbital or intraocular metallic fragments
* Ferromagnetic implants
* Presence of non-removable piercings
* Having objections against being informed about incidental findings of pathology and against the general physician being informed about incidental findings of pathology (see F1 Inclusion questionnaire)
Study & Design
- Study Type
- Observational invasive
- Study Design
- Not specified
- Primary Outcome Measures
Name Time Method <p>Experimental task 1: The main study parameter is the difference in brain<br /><br>activation when (1) evaluating packages containing information on popularity or<br /><br>not, and (2) when indicating purchase intention between conditions.<br /><br>Experimental task 2: The main study parameter is the difference in brain<br /><br>activation when evaluating packages containing different colours (signalling<br /><br>healthiness or attractiveness) combined with tasting.</p><br>
- Secondary Outcome Measures
Name Time Method <p>The secondary parameters used in the study are correlations between the<br /><br>behavioural data (obtained via questionnaires) and the brain data (obtained<br /><br>during the scan session). This is applicable for both tasks. </p><br>