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The Effectiveness of PACE Label on Reducing Food Consumption and Increasing Physical Activity Levels

Not Applicable
Completed
Conditions
Health Behavior
Interventions
Behavioral: PACE label
Registration Number
NCT05143515
Lead Sponsor
Loughborough University
Brief Summary

Background: More people are at the risk of chronic disease as the prevalence of obesity increases. It is therefore essential to find ways of helping consumers to make a lower calorie food choice. Current evidence indicates that current food labelling is changing food choices and consumption, but it is of limited effectiveness. Purpose: The purpose of this study is to assess the efficacy of physical activity calorie equivalent (PACE) food labelling on food selection and consumption using a randomised experimental design in pop-up café. Method: This study as a randomised controlled experimental trial (RCT) was conducted in a research kitchen at Loughborough University. Participants were blinded to the exact purpose of the study and randomised to either exposure to PACE labelling plus calorie food labelling or calorie labelling only and asked to select food/drinks for their consumption, in the pop-up café up to a maximum value cost of £10. The study outcomes were the amount of money spent, the number of calories selected, and the amount of food consumed after exposure to the two different types of food labels.

Detailed Description

Not available

Recruitment & Eligibility

Status
COMPLETED
Sex
All
Target Recruitment
103
Inclusion Criteria
  • at least 18 years old
  • healthy
Exclusion Criteria
  • allergic to the foods in the pop up café
  • chronic disease such as insulin-dependent diabetes
  • BMI lower than 16 kg/m2.

Study & Design

Study Type
INTERVENTIONAL
Study Design
PARALLEL
Arm && Interventions
GroupInterventionDescription
PACE Label groupPACE labelThis group used the PACE label plus calorie label to help participants to know about the number of minutes of walking or running required to burn off the calories in food and drinks.
Primary Outcome Measures
NameTimeMethod
Calorie IntakeImmediately after the intervention

The researchers used a digital scale to weigh the original remaining food to the nearest 0.1 gram. The name of food items, the number of calories in each item selected, and the weight of leftover (using calibrated food weighing scales) was recorded for each participant. They were to ensure that all participants had finished eating and left the lab before weighing the remaining food.

The International Physical Activity Questionnaires(IPAQ)24 hours after the intervention

24-hour physical activity questionnaire was sent to them via email one day after the experiment.

Money SpentImmediately after the intervention

Participants had £10 to spend in the pop-up café and they could eat the food they selected in a private social eating room. The total money they spent were measured when they left the lab.

Secondary Outcome Measures
NameTimeMethod

Trial Locations

Locations (1)

Loughborough University

🇬🇧

Loughborough, Leicester, United Kingdom

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